Osaic Advisory Services, LLC

Registered investment adviser · Atlanta, GA · CRD #171070

Form ADV data as of 2026-09-01

Regulatory assets

$15.48 billion

Total accounts

50,459

Employees

2,180

Disclosure events

Firm details

Website: https://www.bloomfieldhillsadvisory.com/
Telephone: 866-580-8219
SEC file number: 801-80075
Most recent Form ADV filing: 2026-08-28
SEC record: View this firm on the SEC's IAPD site

Disciplinary disclosures

This firm reports 6 disclosure questions answered Yes, covering 8 reported events. Form ADV Item 11 covers charges and pending proceedings as well as findings, so a Yes answer is not itself a finding of wrongdoing. The underlying detail is filed with the SEC.

Convicted of or pled guilty/no contest to a felony (past 10 years)
SEC or CFTC found a violation of its regulations or statutes
SEC or CFTC entered an order in connection with investment-related activity
SEC or CFTC imposed a civil money penalty or a cease-and-desist order
Another regulator found a false statement, omission, or dishonest, unfair, or unethical conduct
A self-regulatory organization expelled, suspended, barred, or restricted the firm

Assets and accounts

Provides continuous and regular supervisory or management services	Yes
Discretionary regulatory assets under management	$15.15 billion
Non-discretionary regulatory assets under management	$327.0 million
Total regulatory assets under management	$15.48 billion
Discretionary accounts	49,560
Non-discretionary accounts	899
Total accounts	50,459
Regulatory assets under management attributable to non-U.S. persons	$0

People

Total employees (excluding clerical)	2,180
Employees performing investment advisory functions (including research)	344
Employees who are registered representatives of a broker-dealer	826
Employees registered as investment adviser representatives with a state	430
Employees registered as IARs for another investment adviser	63
Employees who are licensed insurance agents	200
Firms or persons who solicit advisory clients on the firm's behalf	18

Custody

Has custody of client cash or bank accounts	Yes
Has custody of client securities	Yes
Client funds and securities held in the firm's custody	$14.96 billion
Clients for whom the firm has custody	28,124
A related person has custody of client cash or bank accounts	No
A related person has custody of client securities	No
The firm acts as a qualified custodian	No
A related person acts as a qualified custodian	No
Number of persons acting as qualified custodians for the firm's clients	2

How the firm is compensated

A percentage of assets under managementHourly chargesFixed fees (other than subscription fees)

Advisory services offered

Financial planning servicesPortfolio management for individuals and/or small businessesPortfolio management for businesses or institutional clientsPension consulting servicesSelection of other advisers (including private fund managers)Educational seminars/workshops

Affiliated related persons

Broker-dealer, municipal securities dealer, or government securities broker or dealerOther investment adviser (including financial planners)Trust companyInsurance company or agencyPension consultantSponsor, general partner, or managing member of pooled investment vehicles

Reported conflicts of interest

Form ADV Items 8 asks advisers to disclose arrangements that may create a conflict with client interests. This firm answered Yes to:

Buys securities from or sells securities to advisory clients (principal transactions)
Buys or sells for itself securities it also recommends to clients
Recommends securities in which it has another proprietary interest
Executes agency cross transactions involving advisory client securities
Recommends securities for which it serves as underwriter or general partner
Recommends securities in which it has another sales interest
Brokers or dealers selected under 8.C.(3) are related persons
Recommends brokers or dealers to clients
Brokers or dealers recommended under 8.E. are related persons
Receives soft dollar benefits
Compensates a non-employee for client referrals
Provides employee compensation specifically for obtaining clients
Receives compensation from others for client referrals

Client types

Type of client	Clients	Assets
Individuals (other than high net worth individuals)	25,761	$6.12 billion
High net worth individuals	3,755	$8.89 billion
Pension and profit sharing plans (not the participants or government plans)	70	$21.6 million
Charitable organizations	38	$63.2 million
Corporations or other businesses not listed above	274	$386.6 million